This is the first book I've written in over a decade, and information out there has just got so over-complicated, I want to get it out to as many people as possible.
And on a more honest note, having trained thousands of frustrated women, I see daily the effects of fad diets and extreme exercise plans...
You get up early, and first thing you do is step on the scales and see if the weight Gods have been good to you since yesterday.
You stare blearily at the number, which, if you're lucky, has budged a smidgen since yesterday.
Most likely it's stayed the same, or even gone up a little bit, which makes you sad and frustrated.
This then carries on and affects the rest of your day... :-(